DOWNTOWN SF PARTNERSHIPS

Fridays on Front St.

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‍OPPORTUNITY
Downtown SF Partnership sought a creative partner to launch and grow Fridays on Front St., a recurring block party series designed to drive traffic and revenue to local bars and businesses.

WHAT WE DID
We developed the event identity, curated and produced main stage programming, booked DJs for surrounding bars, and led vendor curation, sponsorship, marketing, and PR. We also built community partnerships to expand reach and engagement.

IMPACT
The series drew strong, consistent attendance, generated positive media coverage, and delivered meaningful economic impact for participating bars and businesses.

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